We are looking for a Senior Copywriter- Beauty for a top fashion company in New York City. The Senior Copywriter is responsible for writing and developing product and packaging copy for the brand's Beauty Mist, Lip, Natural Beauty, gifting, and Body Care categories, with an emphasis on branding and benefits language. The Senior Copywriter will have a comprehensive understanding of the target customer, the brand, and be passionate about the beauty world.
Responsibilities:
- Develop and own brand-right product and packaging copy for an evolving the Mist, Lip, Natural Beauty, gifting, and body care categories and their adjacent assortments
- Creatively convert perception and claims testing into meaningful copy; deliver nuanced language across packaging, romance, positioning, and PDP
- Partner with merchant and product innovation team to understand business point of view; advance and maintain category tone, brand codes, and style guide
- Work with regulatory, legal, and safety teams to secure clearances for product naming, benefit and packaging claims, art-copy lockups, and directions for use
- Collaborate with design team to establish an intentional balance of art and copy that creatively addresses and fulfills evolving product briefs
- Present and provide clear and concise product copy that informs and inspires marketing initiatives, gifting assortments, and additional storytelling levers
- Proof artwork releases with great attention to accuracy and detail
- Support brand voice partners by proofing email, site, and social copy as needed
- Track copy trends throughout beauty and self-care markets and within culture; serve as language expert and present patterns to teams
- Conduct regular store visits to ensure familiarity with the business and to maintain customer intimacy
Required Qualifications:
- Bachelors degree in Journalism/Communications/Marketing or equivalent field
- 5+ years experience in body care, skin care, cosmetics, or similar category where claims language is regulated; beauty experience is a plus
- Ability to translate benefits into clear product stories; brand-building is a plus
- Strong collaboration and teamwork orientation; ability to work cross-functionally with other internal departments toward the development of successful launches
- Excellent written and verbal communication skills with attention to detail, accuracy, and thoroughness
- Ability to meet deadlines within a fast-paced environment
- Open-minded, flexible, patient and team-focused
If you meet the required qualifications and are interested in this role, please apply today.
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About Solomon Page
Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results. For more information and additional opportunities, visit: solomonpage.com and connect with us on Facebook, and LinkedIn.
Opportunity Awaits.