Director, Market Research & Brand Strategy (Retail, Goods and Services)
: Job Details :


Director, Market Research & Brand Strategy (Retail, Goods and Services)

C Space

Location: All cities,NY, USA

Date: 2024-05-08T07:22:01Z

Job Description:

**Director, Market Research & Brand Strategy (Retail, Goods and Services)**

at C Space Boston, Massachusetts; New York, New York You are a proven leader who believes in making business more human. You believe that companies should innovate from the outside-in; that the customer perspective should guide companies, not the other way around. You love diving into client challenges and navigating in the grey. You have strong experience in market research (qualitative and quantitative) and consumer insights. Lastly, and perhaps most importantly, youre a team player you know that youre only as good as the team you lead and you love bringing out the best in those around you. Our Retail, Goods & Services teams work with a diverse range of businesses in the sector from large CPG companies, to a range of retailers and a variety of service companies (including hospitality , food service and travel) . Recent projects include: **Lead by example.** Demonstrate and coach your teams in client empathy, client stewardship and commercial skills. **Build accountability.** Define clear roles internally to leverage superpowers and development opportunities, leading to a great employee (and client) experience. **Develop talent.** Work with managers, HR and L&D colleagues to identify opportunities for new skill development, performance excellence and career growth. **Desired Skills & Experience** 10+ years of experience in Consulting, Innovation, Marketing/Brand Strategy, Customer Experience, Account Planning, Market Research or Consumer Insights. Strong agency experience preferred. Deep knowledge of Retail, CPG and/or Service companies . * Ability to inspire and lead teams.

* Exceptional organizational skills and ability to deal with competing priorities.

* Demonstrated ability to drive account growth through solving big, meaty client challenges.

* Strong collaboration across internal teams to drive impact for clients.

* Ability to multi-task, work independently and as part of a multidisciplinary team, exercise sound judgment, and escalate issues when necessary.

* Strong client relationship management and consulting skills.

* Superb business writing, verbal communication and presentation skills.

* Demonstrated ability to drive account growth through solving big, meaty client challenges.

**Who You Are**

* Understand ing the impact of COVID on consumers grocery shopping behavior

* Uncovering and understanding the psychology behind consumer s decision - making process es and key drivers that inform decisions as our clients develop and deliver new products, flavors, servi c es, packaging , etc.

* Helping a major quick-service restaurant determin e and launch a new brand identity for a long-standing product

**What Youll Do**

**Client Leadership**

* **Know your clients.** Understand the goals of your clients organizations and recognize your clients individual roles in achieving those goals.

* **Build strong relationships** . In partnership with your teams, create trusted relationships with senior level clients that drive great work and account growth.

* **Uncover the opportunity.** Create space to listen, plan, and workshop with your clients at the start of the engagement and check-in throughout.

* **Bring the brief** . Leveraging our thought leadership and integrated services, grow the business by regularly uncovering opportunities to deliver value across your clients organizations.

* **Manage the account.** Ensure we are delivering what our clients expect and communicate with finance on revenue implications as they arise. Provide input on forecast, salesforce updates, scope tracking etc.

* **Inspire your clients (to be better).** Actively connect the dots, from consumer and industry trends to the competitive landscape, bring a holistic perspective to our clients business on a regular basis. Make them better at their jobs for knowing you.

**Develop High Performance Teams**

* **Deliver feedback.** Help your teammates grow by delivering timely and direct feedback, positive and constructive, even when its tough.

* **Inspire your teams (to be better).** Lead with creativity, imagination and passion. Be the type of leader who energizes their team on a regular basis.

***We are focused on building a diverse and inclusive business and we welcome applications from people from diverse backgrounds, abilities, and walks of life talented, creative people with their own voice, ideas and perspectives. So if you think you have the right skills and mindset for this position, whether through education, work or life experience, please apply.***

*In 2021, C Space has won awards for **Best Career Growth** and **Best CEOs for Women** by Comparably. Comparably Awards are provided yearly to top performing company cultures based on real feedback from our employees.*

**About C Space**

Our clients call us their customer agency.

We create rapid insight and business change, putting customers at the heart of companies and solving problems from the customers perspective. We keep our clients relevant by building real, ongoing relationships with customers that in turn help them deliver superior experiences, launch successful products and build loyalty. Our customized approaches are tailored to specific business needs and include online insight communities, immersive storytelling, data and analytics, activation events, innovation projects and business consulting. We do this for many of the worlds best-known brands like Bose, Walmart, Jaguar Land Rover, Mars, Samsung, IKEA and more to create Customer Inspired Growth.

We are passionate about our people and proud of our culture. We co-created a set of values to ensure that we are delivering fantastic work, continuing to learn and developing and building a high-performance culture which creates opportunities for those who work here:

* **Ive got this:** taking the initiative; doing what we say we will

* **Only accept awesome:** taking pride in your work; creating value for our clients and company

* **Show the love:** being kind to others; taking care of yourself too

* **Do what scares you:** challenging ourselves, taking risks and embracing opportunities for personal growth

* **Tell it like it is:** caring enough about people and the work to provide meaningful feedback; speaking up when you have a different perspective

* **Open up and listen:** embracing feedback from others; working hard to understand different points of view

* **Find what fascinates:** being relentlessly curious; having a learning mindset

* **We before me**: remembering we succeed or fail as a team

* **Leave your mark:** driving results through your work; shaping our culture

*C Space is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment at C Space without regard to race; creed; color; religion; national origin; sex; age; disability; sexual orientation; gender identity or expression; genetic predisposition or carrier status; veteran, marital, or citizenship status; or any other status protected by law.*

C Space is a part of the Brand Consulting Group , a division of Omnicom Group Inc. We are headquartered in Boston, with offices in London, New York and San Francisco. To learn more, visit or follow us on Twitter @CSpaceGlobal and Instagram @c_spaceglobal.

Location (City) * **Voluntary Self-Identification**

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely **voluntary**. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in C Spaces Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

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