Digital Media Buyer (Display)
: Job Details :


Digital Media Buyer (Display)

LifeMD

Location: New York,NY, USA

Date: 2024-04-23T08:35:55Z

Job Description:

**Job title:**

Digital Media Buyer (Display)

**Location:**

New York, NY

**Requirements:**

3+ years of experience

LifeMD is an emerging leader in technology driven healthcare. We're applying our direct-to-consumer marketing expertise to make access to quality care and medication convenient, cost-effective, and simple. Our brands are intensely focused on our patients, constantly striving to deliver a better end-to-end healthcare experience through technology. Our mission is to improve the health and happiness of our patients through telehealth.

**About the role:**

**Responsibilities:**

* Handle all aspects of the media buying process; tracking, ad creation, optimization, scaling and reporting while driving positive ROI and scale (10k - $20k spend/day) as the ultimate KPIs

* Work closely with design team members to implement thorough creative testing processes and report against results

* Clearly communicate headwinds, tailwinds & new opportunities to relevant team members based on knowledge and experience of how Google Display Network behaves (i.e. projecting CPC increases of X% due to holiday online shopping)

* Maintain a high level, up-to-date understanding of best practices and strategies pertaining to the Google platform (i.e. Products Betas)

* Collaborate and strategize with respective teams at Google to help maximize existing and new opportunities

**Candidate requirements:**

* 3+ years of experience scaling positive ROI lead-gen, performance campaigns across Google Display Network

* Excellent excel & analytical skills; a passion for letting the data do the talking and making decisions and recommendations based on data

* A true passion & proven track record for developing eye-catching, enticing creative assets to help drive consumer engagement (CTR, CPA) and positive ROI

* Experience across Google Search and YouTube is a plus

* Experience training, developing, and/or mentoring a team of media buyers and/or media planners is a plus but not required

**What We Offer:**

* Competitive compensation

* Ample career and professional growth opportunities

* New Headquarters with an open floor plan to drive collaboration

* Health, dental, and vision insurance

* The Amazing opportunity to work for a high-flying performance marketing company!

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