Location: New Hyde Park,NY, USA
Liberty Maritime is seeking a highly skilled and motivated Digital Marketing Specialist to join our growing team. The ideal candidate will be responsible for developing, implementing, and managing digital marketing campaigns across a portfolio of businesses by promoting the Company brand and services by expanding awareness and our digital footprint. This role requires a deep understanding of various digital marketing channels, including SEO, social media, email marketing, and content marketing. The Digital Marketing Specialist will work closely with the marketing team to create content, drive online traffic, engage audiences, and ultimately increase sales and brand awareness with the understanding that each business segment has a different product or service offering and targeted audience.
Duties and Responsibilities:
Competencies:
The following competencies are essential to perform this job successfully:
Communication ability to speak clearly and persuasively in positive or negative situations, demonstrates excellent verbal and written skills with the ability to create compelling content.
Judgment displays willingness to make decisions, exhibits sound and accurate judgment and makes timely decisions.
Planning/organizing prioritizes and plans work activities, uses time efficiently and develops realistic action plans. Attention to detail is critical. Must be organized and be able to plan strategically.
Teamwork thrives in a team-oriented environment, understands the role of other departments and the importance of a positive working relationship but balances the ability to work independently.
Quality management the individual looks for ways to improve and promote quality and demonstrates accuracy and thoroughness. Ability to identify areas for performance improvement.
Problem solving identify and resolve problems in a creative and timely manner and gathers and analyzes information skillfully. Strong analytical skills and experience with data analysis.
Results-driven - self-motivated and proactive with a passion for staying updated on industry trends, and committed to continuously improving Liberty s digital marketing strategy.
Education, Training & Experience
The ideal candidate will have: