Associate Creative Director, Copy
: Job Details :

JOB SUMMARY

The Associate Creative Director (COPY) oversees the art and copy teams and ensures quality of content and style to meet the client s marketing strategies and objectives. With their account partner, they share responsibility for brand strategy, team cohesion, client management, and creative quality. The ACD realizes that it's important to develop great work as well as develop great people.

ESSENTIAL FUNCTIONS

Strategic Thinking

Bring and maintain knowledge and understanding of client's products, their marketing objectives, and the promotional activities of similar or competitive products to evaluate work in light of current marketing environment. Understanding marketing plans including objectives and strategies and how success will be measured. Contribute innovative ideas and tactics appropriate to client marketing strategy. Participate in strategic and tactical meetings to develop effective campaign reflecting the clients objectives. Generate new and innovative creative strategies and ideas to meet creative objectives.

Strategic Thinking

Oversee the team from inception to final product and ensures quality of content and style to meet clients marketing strategies and objectives

Creation and Execution

Develop smart, single-minded ideas that are on strategy. Works collaboratively with creative and account partners. Direct members of staff to ensure proper production of campaign elements.

Execution

Command the workflow and conceptual direction for the account

Creative Strategy

Develop overall marketing strategies. Evaluate creative strategy and execution of all new work.

Cross-functional Collaboration

Collaborate and communicate with team members in a productive manner to ensure goals are being met and to attain/maintain creative vision outlined for the agency

Staffing

Participates in interviewing and hiring process to ensure finding a right fit and talent.

Team Management & Development

Demonstrate the ability to hire and retain highly capable people while fostering diversity and career development

Business Management

Responsible for establishing and maintaining the reputation of the company as a creative leader

Client Management

Develop strong client relationships through participation in market research, presenting creative concept development, and strategic direction

Resource Management

Ensure creative employees are billable and fully utilized to increase productivity and efficiency

JOB DUTIES & RESPONSIBILITIES

Strategic Thinking:

Possesses an in-depth understanding of the assigned account, treatment category, and relevant physician specialties, etc.

Knowledge of product, market & position ensures sound strategic planning, timely & accurate implementation, good service, financial control and a solid client relationship.

Partners with clients to understand brand, messaging, & creative vision.

Consistently surpasses client expectations.

Possesses the ability to take abstract concepts and empower project teams to create cutting-edge concepts or designs that are user-friendly, representative of the client's goals, and within brand guidelines.

Participates in development of Brand personality, positioning, and creative briefs.

Execution:

Manages and carries out photo shoots, video and film production, with assistance from reports.

Organizes thoughts effectively communicates them well.

Places emphasis on quality control and adherence to deadlines.

Exhibits decisive problem solving ability.

Relationship Management:

Ensures the account team member thoroughly understand creative concepts so that they are committed to selling them to the client.

Coordinates and works with account management and copywriter identifying and obtaining information needed to carry out assignments.

Mentors all reports and arranges periodic reviews to ensure personal goals are being met.

Business Management:

Ensures that all materials required for production are available and meet correct specifications.

Supervises and mentors art directors, senior art directors, art supervisors and/or copywriters, senior copywriters, copy supervisors on multiple brands.

Helps set priorities and manages workloads so that assignments are completed within agreed upon time frames.

Corroborates with production, ensuring quality work that is completed as designed, on time, without error and on budget.

Maintains current knowledge of production personnel, freelance art and copy staff, photographers, illustrators, directors, and talent; recommends those that are best suited to achieving the desired results.

Develops and participates in compelling and captivating presentations.

Makes sound, timely decisions about final changes to work in progress.

Demonstrates full understanding of Vantage/billing process and timely reporting of hours.

EDUCATION DEGREE/DIPLOMA AREA OF STUDY

Bachelors

Marketing, Advertising, Communications, or Related Field

LICENSES & CERTIFICATIONS

N/A

EXPERIENCE

8 years

Marketing/Advertising Business

KNOWLEDGE & SKILLS

Adobe Creative Suite

Solid knowledge in Adobe Creative Suite (Photoshop, InDesign, Illustrator)

COMPETENCIES

Communication

Is attentive and shows interest in the subject; Expresses ideas clearly and accurately

Problem Solving

Shows interest in finding the cause of problems, looks for and chooses effective solutions and takes the necessary action to resolve them

Collaboration

Ability to work effectively in a team environment to build and foster collaborative environment

Managing

Delegates responsibilities and fosters a collaborative environment to work with others

Leadership

Shows the ability to communicate a vision or goal to others and lead them towards achieving it; Pushes for action and results, and wins the support and help of others

Interpersonal Skills

Is able to establish and maintain rapport and build relationships with another

People Management

Coaches to develop their capabilities beyond their job duties

Motivating

Possesses an ability to motivate another to work toward the ideal results

Creativity

Develop smart, single-minded ideas.

Multitasking

Effectively handle large volume of multiple projects or tasks and manage deadlines in a fast paced environment

Non-Political

Non-political (puts clients/what s best for company first).

Organization

Creates clear goals, identifies and finds the resources (e.g. time, people, materials) needed to achieve them, and schedules tasks so that work is completed on time

Professionalism

Maintains professionalism and is polished to interact with the clients

Risk Taking

Not afraid of Taking a Risk.

Stress Management

Balances and defuses inner tensions and stresses to work well and stay calm under pressure

Salary

$120,000 to $138,000 annually

The salary range for this position is noted within this job posting. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee s/applicant s background, pertinent experience, and qualifications.

For U.S. Job Seekers It is the policy of IPG Health and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.